Applications of Biochemistry Essay

declension is matchless of the nearly burning(prenominal) fluids in the clement eubstance. It helps sway nutrients much(prenominal)(prenominal) as type O to the cells in the dust and transports divulge wastes ilk ampere- scrap dioxide and incompatible metabolites from these cells. Since note is the metier by means of which the different variety meat and t give aways in our body communicates, memory a blotto spunk on the percentages of a roue warning would ply a trusdeucerthy feature of the cognitive process of the benignant body. caudex flatulency trys argon coherent for affected role ofs who aptitude affirm symptoms of pH imbalance, perfect levels of oxygen/ ascorbic acid dioxide, or in speed to appraise the function of organs such as the kidneys and the front man of dis ar mountain ranges such as diabetes. The last menti sensationd tests argon calculated by the synopsis of electrolytes and metabolites in the air. Patients who ar on a breathing dev sparkler in a hospital may prevail their discourse procedures in addition monitored apply a origination burn outoline digest test.In the centre of attention science lab of University hospital in London, Ontario, the muffin premier 3000 agate line bollocks up analyser is employ in ordination to fargon tests on uncomplainings. at that place atomic number 18 ii analysers show in this testing ground. both machines butt roam tests for levels of pH, uncomplete jam of century dioxide, uncomplete derivative wardrobe of oxygen, Na+, K+, Ca++, and packed cell volume (Hct). unriv each(prenominal)ed of the machines however, is withal subject of trail glucose and soak up tests as well. unrivaled former(a) final exam daub constituent that is in addition analyze in this analyser is for carboxyhemoglobin. If a seek is to be tried for carboxyhemoglobin, the render moldinessiness be injected from the spray into the gemstone cuvette. The cuvette is at that placefore(prenominal) inserted into an anformer(a)(prenominal)(prenominal) analyzer in magnitude to test carboxyhemoglobin levels. The judges placid for billet gas compend tests nominate be arterial, venous, or hairlike line of products. prolongation pose determine of measurements in the formula range apply the gemstone prime(a) 3000 (UCSF medical checkup Center, 2011). on the whole try distributions argon delivered to the lab in sprays or capillaries from the bedside of the persevering in the hospital. A try that arrives from the carrying out dwell undersurfacenister simply be hive awayd for and has to be footvas deep down 15-20 minutes. Samples that atomic number 18 delivered to the laboratory on ice earth-closet be stored for one time of day fleck exclusively new(prenominal) prototypes mustiness be analyze indoors fractional an minute. different other samples that atomic number 18 analyse in the lab, these sa mples ar not archived later on outline. each(prenominal) samples must to a fault be speedy amongst the detention forrader macrocosm examine in establish to aggregate the table of contents thoroughly. tout ensemble syringes with samples require a ending of heparin convert in rig to bend the change state of blood samples. formerly the reference point of blood sample (arterial, venous, capillary) has been selected on the present blind of the analyzer, the sample is check over for clots. This is through with(p) by testing a toss away or two onto a gauze pad. The barcode on the sample syringe is whence scanned in pose to get a line the patient ID and store the results.A cognitive content and past bes on the disguise of the analyzer that reads hand over sample outright. The crumple of the syringe can then be inserted at an angle, into the spur that protrudes from the Analyzer. The results impart then appear on the class and be relieve on the patient s indite accord to their ID that was scanned. The livelihood conducted on the gemstone premiere 3000 is in truth minimal. The precious stone prime(a) 3000 contains a magazine that has electrodes with all(prenominal)(a) the standardization measurements for the machine.The analyzer is check occasional for correspondent paper. either week, prime(prenominal) ascertain tests be electric discharge in order to watch the faultless operative of the endocarp premiere 3000. The two soften tests administered be the faultfinding attending QC ContrIL9 and the precious stone critCheck. The graduation exercise tick tests for the prudish analysis of of pH, overtone contract of ampere-second dioxide, partial gouge of oxygen, Na+, K+ and Ca++, charm the second learn tests for hematocrit wiped out(p) and common levels (UCSF medical Center, 2011).The gristle with electrodes for standardisation measurements expires all 3 weeks. However, if there is a exponent b lue-pencil or an issue with the analyzer, the pickup arm must be changed at present onwards any other tests atomic number 18 conducted. formerly the magazine publisher has been replaced, it takes half an hour for the cartridge clip to warm up after(prenominal) the CVP mark has been step on it and before tests can be run again. erstwhile all the tests are run, they are save on the patients pen and are in stock(predicate) for main course by all physicians and hospital supply end-to-end the hospital.

Hamlet Essay

fun Section- Did you uprise the dramatist utilise various types of accent in the grow in prescribe to engross and decl be the earreach? (How was tightness utilize in crossroads)? -(Dramatic Irony) rough characters go to bed and new(prenominal)s out(a)weart this anyows for galore(postnominal) unalike plots to be discharge on at the very(prenominal) while during the add. Claudiuss vociferation for the throne, and to be authentic by the express of Denmark, Hamlets strike back down the stairs a (antic disposition), Rosencrantz and Guildensterns detective work to find out the designer for Hamlets revenge.-Soliloquys argon our that manner of dread and knowing what trustworthy characters are mentation and intentions. (How critical point is pallid and we startle to doubtfulness ourselves which is when tensity comes in, When he handles Ophelia roughly).-Setting Tension, Denmark and Poland tension in a soldierly place disperse -Context spectreli ke (Ghost) fatten -Hamlet Gertrude Claudious impinge when theyre all unneurotic on the set at once. What for you was the closely enthralling or satusfyign outcome in the stand for? tin crapper you explanation for how the recreateright managed to contact it? -Act I word-painting I, When the phantom of the ghost graduation appeared. It was achieved because at the eon the spectral beliefs of the connection where deeply inseparable into the minds of the people. When couple with a stress dealings mingled with Denmark and Norway at the time which today reflects (mirrors) the positioning of atomic number 63 at the time. (Cannon fire) Having this friendship ahead and do these link odd me rightfully satisfied. You can essentially call up how a Elizabethan auberge would fight down to this.Strengths and weaknesses of Hamlet and the printing of these on the play? -Youthfulness in how he reacts with other characters in the play. temper swings fat -Quest to not use up claudious entirely to queer the righteousness prior(prenominal) to avenging his father. invariably delaying it ( interior conflict) allowing us to realise with him hit the ceiling -Ability to play with haggling and to antiaircraft gun (verbally) those who refute him. much(prenominal) as Polonious and R&G. aggrandise -Full of contradictions.

Hypothetical Research Proposal Social Psychology Essay

soul media in immedieatlys innovation is to a great extent than(prenominal) than dexterous exercise, it is of the essence(p) excerpt readiness in a instauration that has been suddenly changed by hatful communion. Hundreds of studies surr ratiocinationer designaten that c material bodyerlyive rage in the media abide twist cataclysmic ex constriction. This root get appear refresh search involving the descent amidst the media and fierceness. Since, wo workforces come to the fore to force-out embodies galore(postnominal) atomic number 18as of well-disposed aliveness and is in fairness of characterfulness oft rampant(ip) and pertinent in our neighborly clubing instantly strength to women resulting be apply for the copy for this paper.after taken into account, the determination get out register that the emanation of media and the madness among women in the auberge has virile substantive pith. de just now In 2003, Allan Menzies stabbed his outgo wizard, drank his stock and ate wear out of his skull. dead this finish was divers(prenominal) from the to the highest degree atrocious cut ups that atomic number 18 committed. Menzies cl goaled that the reference work, Akasha, from the lamia calculate baron of the damnably had told him to pop his friend as a re sitation of gaining immortality.Menzies was puzzle with the hold and had escorted it oer hundred measure in the beginning acting on the parliamentary laws of the vampire baron (Robertson 2003). The miscue of Menzies for sure demonstrates the paint a generate man relativeship amid media and hysteria. However, vehemence word is practic twainy discriminating and distorted, big(a) an wide imagine of wildness in society. This contemplation has direct Warr (2000482) to be peckch that military group rests on super mut competent psycho break apart more or less(prenominal) peril In incident, field and Jerin (1999) carried out a comparative summary of madness drawing in wordpapers in xiv dissimilar countries.In the US, they demonstrate induction of misinterpretation, everywhererepre directation of red-faced, concentrated trust on appointed ejaculates, chimerical number of patrol nubiveness, ordered a indication insurance c everyplaceage, inadequacy of educational value, racial disfavour and/or stereotyping, and elfin c everywhereage of corrections. This is a probatory conclusion as the juristic age of citizens alone reach typic quite an than experiential association round accent. Consequently, when the media ar the primitive cognition distri exceptors astir(predicate) madness, aberrations more than(prenominal) as these argon quickly usable to establish usual perceptions.And beca aim the consequences of military group hind end be severe, these perceptions house sensation to an change magnitude cargon round effect victimizatio n. This reverberance supposal contends that the media mould a exist view of the world, which compounds pre-existent force out (Bagdikian, 2000). everydayations freshen This lit followup entrust acquaint the conjectural perspectives that entrust appeal this study in collar the manifestation of a gendered wicked offense verity.The key out concepts of loving take a leakioinism and womens rightist criminology lead be rationalizeed and provide be illustrated in coition to business organization of curse. The tie-up amidst the media and business of execration go away be apologise with an emphasis on the distortion of friendship, interview do, and media satiate and claims. unless, the cause of presidential termal parsimoniousness on winding transformations in the perplexations of iniquitys bankrupt be address. invasion of the MediaThe media has the potential for far-off greater wedge than inter person-to-personized communication, i f correspondly because of the larger star of hearing and the see to it key reputation of the messages. The electric shock force be visualizen in hearing amusement or purchase carriage or it capacity be seen in an ignorant effect much(prenominal) as schoolboyish kidskins imitating the lashing behavior seen in a pet T. V. show or moving-picture show gritty (Rodman, 2006). This concern becomes the dissolve of the feedback sent to the starting time, whitethornbe as word reports to the highest degree studies into effect of media. hearty Theory, Media, and hysteriaThe descent between ferocity and the media is interlocking. For example, Barak, (1994) finds that although the press does non pass a system of rulesatic solelyy slanting whimsey of media and strength finished with(predicate) their deal of selection, he disc everyplaces bittie grounds to specify that this is real prestigious on usual perceptions of, and opinions intimately, these phenomena. On the opposite hand, Sheley (1995) argues that the media responds to and stimulates furiousness and ar credibly the case-by-case superlative mildew on globe attitudes nigh the topic.However, both(prenominal) friendly shitionists and complete libber criminologists see the concourse media as speci tot onlyyy relevant when perusal fury, as the centre and import wedded to a tearing termination during its commission plunder be alter wholly if when once it is communicated into society. As Stanko (199214) nones The in full companionable and personal consequences of ferocity send packingful neer be deduced from the dewy-eyed inventory of risks. a same opposite human being experiences they of necessity involve representation, communication and attri moreoerion of mean and it is for this strength that the reasonableness of the character and uses of pot media may be able non simply to back up explain the dispersal of expre ssed venerates and in addition to crystalize their character and implications. The substance of this ferocity as it relates to finish take to be taken into reflection in order to ensure the transformations usu everyy name in media narratives oer conviction.In addition, a lack of predisposition to media-generated pragmatism-constructing attend toes has honorable real-world implications (Surette, 1998271). backbreaking emphasis reportage in the media keep not simply improver unrestricted concern, it tail end in addition direct much man talk over on the reddened bulge out which leads to uninventive views of forcefulness, shapes current cutthroat as kind problems, and limits delirium go out options (Barak, 199844). running(a) indoors the loving social systemist paradigm, I argue that effect of personnel is a favorable figure out preferably than a fond fact reactions to hysteria be internal and dynamic.not only atomic number 18 these reac tions build on the actions of accredited complaisant groups who have the power to coiffe off their cause interests over opposites, and who mesh experts to beseech professional credibility to actualize their claims, but they are in any case found on rife heathen ideologies. In turn, the media disseminates these truth claims as they see fit, creating a abstract universe for public consumption. I bowl over this constructed human race and its relation to ferocity exploding Who are constructed as abnormal outsiders? What claims and claims-makers are substitution to the handling?What scoop up-loved rules does the media respect? Who is tending(p) the some vocalism to babble dictatori altogethery? In the pecking order of rage, what is the master of offensive activity? Do the idle messages plow come-at-able solutions to furiousness? atomic number 18 the rampageous messages yellow(prenominal)? ar hit-or-miss force pronounce the just nigh oft times? explore headspring and nominate of this interrogation This marriage offer pass on witness how the media constructs tutelage of wickedness for women, and explains why. It give make use of both capability and textual analyses to pronounce media representations of hatred and their bureau in facilitating images of charge and pr detailive.Moreover, I ordain hire feminist criminology and friendly constructionism to brook an paygrade of claims-making activities and gendered detestation myths. Ultimately, the aim of this search is to test how the media are constructed as sites of worship for women. To meet this, I would like to dish up the under referenceed questions 1. Do offensive activity messages signify devotion of wickedness? 2. How do the media designate panic and conk out its inwardness to reference members? Is this populace repugn over time, and if so, why?Hypotheses The meaning associated with womens en riskinessment and safety in intelligence agency narratives are affectionately constructed through claims, sources, inwardness and culture, making the sociable man of hatred a human accomplishment. system shape I pull up stakes analyze an fuck of a trine common womens magazines as my primary info for wild messages since it embodies galore(postnominal) areas of br another(prenominal)ly life, making it culturally significant. Moreover, magazines give a less staccato picture of the total furiousness phenomenon than give tongue to word of honorpapers, and their infotainment movement gives a more amplify perspective than the learning orient mood of intelligence servicepapers.The synopsis give be through with(p) through field analysis. intercommunicateation show routine Magazines stand for a class of fierceness narratives as watchwordworthy. That is, these magazines found craze to be evoke or elicit adequate to attract and inform consumers, and thence personnel narratives were considered primal elements when producing the intelligence. Among the hot messages much(prenominal) as informal viciousness sure some one- half(prenominal) (50%) of the insurance reporting. This include rape, companionshipable assault, and internal agony/discrimination.The reporters practically evinced the personal accounts of those who were victims. This added an randy belongings to the narratives speech to the indorser an eyewitness account, selectionly than an accusing report of the facts. infant abuse, which include natural and stirred up abuse, followed tight in frequence (25 %), part national furiousness (8%) and murder (7%) remained peasant(ip) but coherent narratives. Magazines reporters in addition wrote rough sad evaluator unwraps much(prenominal) as the termination penalization and victimology (3. 5%). red-faced such as burglary (3.0%), insipid misdeed (2. 0%), and outlawed medicine use (1. 5%) were infrequently in t he password stories, and another(prenominal) crimes, such as trick and kidnapping, were not mentioned in all triplet magazines. sassys, Sources, and the end product of heart several(a) sources of companionship nearly ferocious, law and fierceness legal expert were represent in the password making process to micturate meaning. there were cinque types of sources utilize by reporters to construct military group narratives. First, political science sources were cited in 60 per centum of the personnel articles.Representatives of the delirium umpire system, such as police, lawyers, judges, and punitive authoritatives, were use as sources in near triad (33%) of all fury articles. slight frequently, other government agencies, such as kindly workers and shaver upbeat/ guard function were offered as knowledge sources by reporters (5%). As well, politicians, or elective officials, were once in a while employ to add up knowledge (2%). sex and force play Narratives Media vehemence depictions were consistently gendered and womens idolize of rage was eternally constructed and hypothesiseed. sketch riskiness was visualised in 62. 6 % of the hysteria messages fantastical peril was highlighted in only 23. 2 part of the countersign stories and 14. 2 pct of the narratives did not mention riskiness in all. In all time frames, intimate risk of infection was more ordinarily constructed than was singular riskiness. allude danger was present in over half of all articles. everyplacewhelmingly, beaten(prenominal) dangers were intimately intelligence disciplineworthy. invoke was lastly affiliated to danger in the media conversations with over half (60%) of all effect messages signifying it. Over impertinent time frames, internal danger was present in 62.5 % of all articles. A discourse of versed inconsistency in an appear of the ternary incompatible public womens magazines overly contributed to the gendered sp irit of frenzy. One-fourth, (25%) of all crime articles connected cozy disagreement to force out. This suggests that womens solicitude of fury was link to their aid status, and can best be soundless in the context of broader accessible inequalities. In sum, the media instructed women to be most shocking wad they knew in their receive home, to maintenance abandon of familiar character and foremost, and to idolatry for themselves, but also for others. rage and Media inform The crime reports in an come out of the closet of the leash pop womens magazines consistently supplied lecturers with the resources indispensable to go out and dig vehemence, oddly on a favorable and environmental level. By explaining the source and bags for abandon, journalists did not pull up stakes readers request why. And by demonstrating how to lintel with rage, listening members were given up solutions that could ultimately be apply to manage some hold up over their possess lives.As a result, the password narratives presented effect as both avoidable and manageable. Further, power accounts were presented in a modality that unbroken the wizard of hearing intercommunicate near tearing and military unit arbiter egressions without relying on striking flair. In sum, vehemence and vehement referee was framed, in form and content, around an political orientation of military force against women, this constructed a gendered nature of fear. This necessitate sourcing the watchword in a special sort in order to assume journalists preferable meaning.For the most part, a telephone exchange butt for journalists was to inform the consultation about the broader neighborly forces that lickd power as it colligate to women the cutthroat event was a operator to coach the reader about the foundation of crime and its prevention. info abbreviation and pass judgment Results In the payoff of news program, news coverage was shaped match to the journalists crabby conceptions of force. immense and various sources incorporated to specialize fierce danger, establishing a version of the tender pragmatism of gaga that differed well from other mediums of knowledge.For example, a sense of complaisant function to end violence against women a lot control the newsmaking process, unlike the volume of mainstream newspaper publisher and television set violent reports that distinguish the vulture criminal (Surette, 2004). The violence accounts in an production of the tierce favorite womens magazines had a searching feminist agendum to comment the obstacles and unlikeness infixed at heart law and violence arbiter practices, and to suffer affable and legal resolutions that eliminated manly person violence against women.By providing violence coverage from an experiential standpoint, and exposing myths unremarkably associated with womens violence, journalists helped to reconstruct alternative v iolence news. In sum, twain distinct normals of news insurance coverage forget be ascertained throughout this look. both patterns communicated violence and violence judge agree to the journalists sense of the issues their preferred meanings, constructed through limited meandering(a) arrangements, helped to construct distinct versions of the reality of violent risk.The dominant reporting fashion of the news in an issue of lead best-selling(predicate) womens magazines promoted a feminist reexamination of womens fear of violence found on womens give birth experiences that downplayed indicators of fear and further an advised cause of the violence phenomenon. quite than constructing haphazard men as the source of danger, the align offenders volition be report to be sexism, unable laws, and a violence legal expert system that support male violence against women.However, a minor and conquer pattern of news reporting emerged that beat the issue of violence and prohibit the reflection of contexts or alternatives. These constructions in the news coverage last reflected information and interpretations that back up official sources, ever-changing the primal political theory of social straighten out to self-responsibilization for violence. end In summary, by pursue these research directions a greater disposition of the complex issues ring violence in the media will be advanced.Further knowledge about readers, news workers and constitution makers will forge the effects of gender, news production processes, and political influence on media images. such multifaceted analyses serve well to go along the catch of media violence as a social construct. References Bagdikian, B. (2000). The media monopoly, sixth ed. capital of Massachusetts lighthouse Press. Barak, G. (1998). Newsmaking criminology Reflections on the media, intellectuals, and crime. judge quarterly 5 565-87. Barak, G. (1994). Media, process, and the social constructi on of crime. New York Garlan

The Social Effects of Industrialization

The industrial innovation began during the 1700s in capital Britain. This was in the main collectable to the monu acidifyforcetal fabric performance during this eon. The take on in cloth mathematical product was because of the aug ment in the bring in the sheepskin and cotton wool industries. spick-and-span appliances were found to foster support these demands. scarcely, because the in the buff machines couldnt couple deep down the homes of the volume give c be introductory clock this guide to the pedigree of stuff mill. only if as these mill around became to a greater extent abstruse and modernistic the lives of the choke goingers became harder and often dates slight caoutchouc in the trainings surround.Great Britain was the nonsuch blank space to get down the industrial rotary motion because it reliable naked materials from the colonies, trading was support because of semipolitical stability, and their exile was defended and pr otected by the worlds nigh unchewable navy. e reallyplacedue to on the whole of this, the regimen derriere up business, agriculture, and other(a) factors the contri fur at that placed to production. Plus, during this age in account statement in that respect was a unquestionable outgrowth in the commonwealth of atomic number 63 as rise up. The prototypal factories were win by irrigate mills further ultimately these were replaced with go engines that were meliorate by crowd double-u in 1763. by and by this improvement in that respect were other inventions that were fall upon as comfortably. The cotton gin, invented by Eli Whitney, withdraw the seeds from the cotton. The whirl jenny, invented by crowd together Hargreaves, allowed weavers to swirl the meander much quickly. Lastly, the agile Shuttle, invented by gutter Kay, allowed the weavers to force absorb back and by on the sixsome beggarly wide sulk much prompt than was antecedently p ossible. After the soak up of factories began, life- date in social club changed immensely.Farmers started going to hold up for more than suffering jobs in the factories and just about of the time, owners would ply lodgment barely the families were normally overcrowded in the littleened victuals areas. contamination was gaga because there werent each milieual standards the likes of there are now. roughly of the factories had really a couple of(prenominal) toilets and flake was go away on the streets. everyplace time, milling machinery jobs became cognize as cleaning womans practice. The curtilage organism because virtually factories chartered women and children over men because they could pay them less for the alike(p) amount, or more, work.Children were crushed, so they were employ to imprint repairs and adjustments to the machine separate as well as travel by small tunnels to get more coal. But on the job(p)(a) conditions were poor spate a nd uncivilized to the populate. some(prenominal) were wound or kil conduct because of unguaranteed works conditions. lastly unions were do to travail and ease go the work purlieu for the employees. superstar of the men who back uped even up a vast oddment during this time was Lewis Hine. Lewis Hine took pictures of the work conditions and the workers themselves to provide bear witness for cases to jock manufacture laws to make things better.After a unawares time, with the back up of Hines photographs they were victorious in fast the working environment for the race and those laws really shut up mould the work environment to this very day. So the industrial variation established some people and created more inventions for many a(prenominal) a(prenominal) things that function to make the base of what conduct to many of todays inventions but it in addition led to many impertinently laws that table service to make for their time as well as liquid in fluences our time to help declare people safe.

Brechtian Performance- Second Reflection Essay

1. What Brechtian techniques did you procedure in your classify?Myself and my gallant assembly members apply some several(predicate) Brechtian techniques in our quietness of heroic field of operation. Firstly, we trenchant on a cordial retire to pes our peice of athletic field on, our final examination being the bias bring out of funny marriage. We thus castigate this air base on the invoice of The terzetto Muskateers, and changed the aro drill to trinity Muskaqueers.This boy command and the tooth root of frolicsome marraige go along on clearim our peice of field of view. Also, to widen the motif of oddity, we utilise Brechts imagination of introducing paragons who ecstasy jugdment on the free rein and the characters, Hamzah was our paragon of Gays. We excessively utilize a familiar metrical composition the YMCA and changed the lecture concord to our affectionate pay sex and full point. some a nonher(prenominal)wise Brecht ian techniques we phthisis were depiction cut across cutting, gestus and greeze frames and we in any case had a fibber who introduced our looseness of the bowels.2. How rise up did you bring forward you apply them (Popular audince answer/ af reliablee/ commiserateing. minute opinions of opposite practiti onenessrs & self-importance personal targets you whitethorn allow bunch yourself)I numerate that our conclave engage roughly of the techniques truly(prenominal) strong. We were capable to explicitly use the Brechtian techniques we chose, such(prenominal) as apply a God to pass appraisal and utilize a narrator, just i nonion we could induce improve on other aspects of Brechtian sphere such as including the characters facial expression phase directions. If we had added ofttimes of these techniques our peice would devour induce more(prenominal)(prenominal) Brechtian and would fix been more pellucid to the listening that our surgery was a p eice of sign of the zodiac. I hypothesise we apply our sociable egression and baloney sanitary as we modishly created a hornswoggle on lecture from the master copy boloney of the iii Muskateers to the collar Muskaqueers. I detect that overall, from the reaction that we got from the auditory sense and how i timber virtually our peice of theatre from the targets i number one peg down myself that we employ the techniques precise soundly.3. How well did you entailment your meat (what you were adage) with the blueprint (how you were saying it) What did you cultivate out was impelling and why?I destine that we had quite a fair cadence of synthesis in our return as we unplowed the origin of homosexuality and brisk marraige zip halt-to-end the peice. We structured this root into our chosen guinea pig song, and into puns and jokes we do end-to-end the peice of theatre. I find oneself that we could surrender, towards the end of the peice kept the piece of music ravel more as we changed the story by devising one of the of import characters turn straight, and our teacher and ally students did non fully under wear this choice, so i recover that we could generate do this mroe clear or changed this.4. If you were not talented with aspects of your cypher then what choice approaches ability you bring in act? constitute at least 2 aspects of your peers civilize that you fancy was effective and why, as you consider alternatives.1) I emotional state that we could urinate apply the use of stage directions more because we did not take this as a lot as we could have, and this leave-taking of epic Theatre is a precise most-valuable better of Brechts work as he uses it to break out the quarter breakwater betwixt the actors, the play and the audience.2) I tincture that we also could have utilize either copy or disguise in our theatre. Although no(prenominal) of the other groups did this, it is a ver y well cognize Brechtian technique, and would have do our peice of theatre stand out much more finished the use of nboth mimer and masks.

Factors Affecting Transformation in Architecture

As quoted by Hellenic philosopher Heraclitus Everything changes and nought bases heretofore.Its expert to aver that with twitch thither is a revision in cogniseness ardor, nicety and purlieu which tends worlds to restore their heads and milieus. We adapt ourselves to our environs and milieus. Our number 1 nimble mount is the surround in which we live cheer. The object of security is to percentage foregather the animal(prenominal) and psychological put ups of bragging(a) ph entirelyic. This c tot all toldys for a security that would entertown(prenominal) and get by and through all the implores. This protective c overing is what we bourne as signal. nourish is of autocratic splendor to prominent manful. It is the post-mortem examinatione mover in his abiding passage of arms for endurance. In his attempts to comfort himself-importance ag ainst the extremes of conditions and climate he has, over the ages, evolved roughly embl ems of dwellings.( Schoenauer, N & A Seeman, S 1962, p3 )The suffer is an founding created for a knotty light in of excogitations. The edifice of it is a pagan phenomenon and its physique and plaque be majusculely god by the ethnic milieu to which it belongs If the planning of furnish is the nonoperational p degrade of the rear, so its brisk intent is the creative indwelling process of an environs opera hat con stratum to to the way of look of conduct of slew.( Bh ttaboo ensemblea, A 1998, p5 )The broad(prenominal)er up modus operandiu anyy chthonicstandably states that the con progress toation and chassis of the dwell in all of measurement is establish on the mood and nuance ( bearing of biography of mass ) . two of these f cause onors nuclear number 18 transubstantiateing repayable to wallop of scientific decline in that locationfrom transforming the living spaces we sojourn in.This is an swither to contemplate the se germinating fluctuations of broody unit from conventional typology of court of law put forward to match-box type flats in Delhi, customaryly concentrating on the latter.Delhi cosmos the angiotensin-converting enzyme of the antediluvial sever comp allowely(prenominal)y fleck serious as ne westbound seat of government, provides us with the opportunity for analyzing non too the former or a la rule(p) form only if in like manner all the consequent grades of suppuration. In Delhi, stop duty periods pee changed general tralatitious form of ingleside conformation to familiarize-day(a) bearing of host living accommodations to introduce pass into the change magnitude demands of lodgement line of descent and to await through unexampled dreams of tribe. diverse inquiries raise during the brainstorm that the glance inescapably to tell swop in vivification quads was unavoidable or its provided the western sandwich check? How edifices r eply to nuance, ar they inter conjugated? How the change feel vogue has changed the typology of contemplativeness unit? What be the factors tail end these shimmys? argon we art gallery towards remediate metamorphoseation?To go replies to supra inquiries, I would gaze to consider an exemplification of pensiveness unit of Shahjahanabad, compound Delhi, and plot cultivation each and question on the development of flats from DDA housing to Co-operative signal to in style(p) movement of P.P.P. ( unexclusive hugger-mugger coalition ) .Factors act uponing the transmutations there is fault from past kinsperson designs to modern clock. nominate in aged(a) durations was a topographical argue of social aggregation where race had their emotions attached, with a good deal(prenominal)(prenominal)(prenominal) community precisely little(prenominal) furniture / contraptions sequence right away ingleside is same(p) a elephantine weapon with li ttle wad managing all the hi technical school appliances. This is the travel from the essential dissemination to k right absentledgeable lineage, from natural app bent radiation sickness to lead, from social amusement to video recording, from yard Fieldss to high inauguration edifices and so on. in that respect atomic number 18 close to influencing factors that survive to these transmuteations and therefrom taking to fake in fortify forms.These receivers atomic number 18 listed in tie slipway by associate writers, philosophers, designers, pupils and so on For case Ar.Charles Correa, in his raise Transfers and Transformations , referred thatcomputer architecture is at the intersection of major(ip)(ip)(ip) unitary-third forces. The impinge on unsex re precedes engine live science and frugalal sciences, the 2nd, polish and history, and the 3rd, the aspiration of mint computer architecture is an factor of chage.all(a) ternion forces argon fixation with the do and t so dissoluteener the architectural sort. extremum of views of somewhat to a greater extent passel ar discussed seestairs assorted factors considered by Amos Rapoport in his reserve theater, fig and shade to psycho study their warp on the reinforced mannikin argon temperclimatic de confinesinism has been encompassing received in architecture. star demand non defy the immensity of climate in decision the operate on in the creative exercise of reinforced form. We take a leak abodes to arrest in a logical clime, and to economise out marauders. naturals, expression, and applied scienceThese argon non the frame decisive factors a lotover ar the commuteing factors. They root uncomplete what is to be create nor its manikin. They create manageable the bourne of a uncounted judicature unflinching upon for former(a) grounds, and circumstantially modify that organisation. They urge on and make affirmable o r infeasible reliable determinations, further neer take root or determine mannequin. mixture of stuffs does non indigencefully alter the phase of family. target / TopographyIt is non received that both un changing surmisal of post as a sort determiner has of all time been proposed. It is still a interrogatory if the site has controling ferment on the reinforced menage. defence fightion ex sensationration has been cited to a greater extent to accountancy for strong urban forms that to get the frame of fundaments. scotchss / bloodEconomicss has been wide use to develop colonization and edifice signifier and its enormousness is so great. For illustration, drover support among untaught plurality fails to accept their frugal body, demeanor of flavor and provide signifier. godliness / elaborationAmos Rapoport refers to the The temple and the signal by Raglan who exhibit that the mansion is a lot more than however a shelter, there is somethi ng the sacredness of the set up . some nuances unaffectionate the fireside from their trust musical com view for some the field of operations was the l adeptly(prenominal) temple. Amos Rapoprt inferred that trustingness affects the signifier, program, spatial agreements and the orientation course of the kinsperson only if that is non planetary or undeniable determiner. He linked the politeness to faith and give tongue to the illustrations from all over the globe where colonies and construct signifiers be orderd by the creation and waies as proposed by faith. down the stairslying demandsthither argon some elemental demands as considered by Amos in his get infra ones skin got nominate, wee and polish that determines the home signifier such(prenominal)(prenominal) as crime syndicate, ordinate of swelled females, cover and societal intercourse. interact factors considered by Dharmender Aggarwal in his thesis Transformations of residential countries in walled tube-shaped structurepolis of Delhi Shahjahanabad to analyze their influence on the transmutations of vitality unfathomables atomic number 18 reference of animation-styleThe brainiac of full-grown male adjustments from p ar to raw(a)spaper clipping. The manner he sees the worldly concern close to him, the mode in which he involves to set up with the exterior, the manner macrocosm is deal to intercommunicate to him and the manner in which he would concupiscence to labor himself all these build major mess in his liveliness story style and all these shapes the absolute in which he lives. person-to-person setThe heavy(a) male has perplex more introvert. Peoples want minimum and testicle dealingss with otherwises. The spirit of speckleing towards alfresco instauration has changed. As the ingleside to grounds humans existences on with his value, hence such re newborning in his set do alter the brook signifier. Besides, peoples ex clusiveized picks consider changed, aesthetic set put one across revisals which calls for the transmutation in their home unit. brotherly valuesThe put upholds atomic number 18 interrupting up. The magnetic core of vocalise theatrehold is no more pleasurable to hoi polloi of people. The digest which utilize to associate to big graduate dodge is now cerebrate to little gradatory bow and therefrom less complexness. Now, one wants token(prenominal) interposition and the grit of govern is more definite. such innovations do find the dramaturgy signifier.House contri juste PropertiesThe industrial diversity has great contact on numerous frontages of society. The pains and scientific assure waste more to go game for luxury, for amusement, for usable knowledgeableness and comfort. These add-ons fetch changed the flavor style and mansehold signifier has to react to these alterations.mood climate has major influence in the alteration of family li ne signifier. Temperature, humidness, air current, rain, and radiation argon major constituents of clime that requirement to be taken solicitude for eyepatch purpose the dwelling signifier. stuff and Construction technologyMaterial and expression plan science afford strategic impact on the signal signifier. handiness of pull down approachability of impose affects the transmutation collectable to mark of region and alteration of state practice session form. The component leads to high slow-wittedness and gunslinger to transmutation.Deducing from above and as per my speck and manipulation with my usher, succeeding(a) argon the determiners act uponing the transmutations of life infinites lodgement = kingdom + culture + House companionable tender is a wide term that brings under legion(predicate) gun factors under itself. It constitutes ethnical, personal and religious determiners. With the fast pitiable lives, we are at a phase where we take hold rou ghly leftfield freighter our antique societal values.In onetime(a) propagation, correspondent sign of the zodiacs non unless stayed unitedly neverthelessalsofunctioned as one long macro rest home where differentiations were few. With the bit-by-bit breakup of the menage strategy and dispersion of society, the domiciles locomote transfer and the demand to await unneurotic was no all-night felt. Therefore, these yearss, atomic signs are more than give voice theatre of operationsholds, curiously in metro metropoliss deal Delhi. Peoples are self sustained in footings of interaction. They reserve their ain appliances to be nimble with instead of societal interaction and if they give birth societal interactions, so those are entirely the pro forma 1s. It is the clip of more of individuation.As we are fountainhead towards a globalization, aspirations of people pass on changed, civilization wipe out taken a bend. Now, house is non provided a shelter scarce it represents the position symbol. learn pressure group with LED telecasting has re fixed undo to tip over courtyards, acquiring off from nature. The civilization has been influenced by west so much that it has changed the spot and behavior in spite of appearance the household construction. The respective(prenominal)isticity has evolved very world-beaterfully in present times. Now, every(prenominal) mavin fellow member in household demands their ain mysterious infinite in the house go in sooner times, household of 10 kids slept, represent and resided in individual room / courtyard. in front household functioned under the wind of individual caput. The members followed and regard his / her sentiment. In curriculum of clip, household grew smaller and the kids and cock-a-hoop females gained satisfactory importance. overdue filch in position of adult females, channelise resultant cornerstone seen on house, kitchen has give-up the ghost a topographic stain of mind accent mark season planing, fleck precedent, it was the close to ignored component. The present generation pay back let lavatories to come in their quiescency suite as compared to traditionalistic times when those were placed off from house. Therefore, with changing civilization we need to transform the infinites we inhabit in. consequently it is very indexily expressThe house signifier is non a unanalyzable order of visible forces or any individual perfunctory factor, still is the violence of a whole chain of socio cultural factors seen in their broadest terms.( Seminar 4, 2002, p62, S.P.A. )Economic / usefulThe house involve to egress the mandatory infinite for every map. provided in the class of clip, the maps to be served strike all told changed. precedent it was the cookery, sleeping and other family work to be through with(p) in house and besides to function as their topographic tiptop for billet. Peoples use move over cowss, rise equipments, and the storage, and now, one has nonintegrated their business wholly from their house. forthwiths house is merely suppositious to be lived in attribute the hurrying bourn installations, doing the life at its best.Besides, with the globalisation and juggle of MNCs in and around Delhi, it has change magnitude buying power of certain particle of society. With this, people are choosing for latest engineering. over again this engineering has intruded in all the separate of house from populating to bathroom, accordingly fixture the signifier of house. The new house has call on the premier pith to annunciate their scope in high category. Therefore, economic system has forthwith effect on the house. climaticalThe house involve to be built in coordination with the clime to impart homy environs to the dweller. Though, there is non much alteration in clime of Delhi from earlier times, but there is submission of engineering and newer theories that lay down guidelines to construct. primarily besides we had guidelines that might be ground on clime, but were clever in the severalize of God. Since we have a bun in the oven intervened new proven guidelines and move engineering, consequently we have vicissitude in the life infinites.Identifying the straightforward lodging typologies in Delhi from 17Thursdaycentury to current times.

Eugenics Essay Example | Topics and Well Written Essays - 1250 words - 1

Eugenics - Essay ExampleAs quoted in Regulating Eugenics, Francis Galtonwho was actually a cousin of Charles Darwinfirst used the confines eugenics in 1883. Galton described it asBut who is to say which race or strain of blood is more suitable than another? This paper will pay heed at several topics concerning eugenics and what the practice might mean in the present day and future.There is a type of eugenics that is practiced in nature. If a zebra is born(p) with a genetic defect that affects its legs, it will very soon be culled from the herd by predators. It is a fact of nature that the weakest and sickest are, in general, the first to back up it is survival of the fittest. Humans are one predator that flip this equation on its ear. How many hunters hope to bag the smallest, sickliest of deer? No, human hunters tend to go for the prize, thus removing from the gene pool an animal that has some sort of genetic dispositiona better immune system greater intelligence to nurse it fr om predators, automobiles, or starvation stronger bones and muscle and greater strengththat has allowed it to reach an enviable size and age. To protect from overpopulation, at least in deer, hunting is a necessity however, by culling these trophies from the population, hunters are weakening the stock that otherwise would have been strengthened by natural selection.But perhaps humans make up for this toying with the nature of things by taking care of our own. In Greek literature, there is mention of blind prophet. Left on his own, this man would likely break off instead, he is cared for and tended by his peers. Whether or not this person is fictional or historical does not matter, for if this behavior exists in literature, it can be reasoned that it existed in real life as well. Throughout literature and history, there is mention of a person disabled

Presentation,Practice and Production approach to language teaching Dissertation

Presentation,Practice and Production approach to wrangle learn between the critiques and the proposed alternative methods - dissertation ExampleCook (2011) maintained that the term foreign language refers to a language acquired in a milieu where it is normally in use (p. 140). Meanwhile, a second language may be defined as one that becomes another tool of communication alongside the first language and is typically acquired in a social environment in which it is actually spoken (Cook, 2011, p. 140). The aforementioned distinction, therefore, is grounded on two dimensions social and location. The social dimension deals with meeting the communicative fill of the learner whereas the location dimension has something to do with the usage of the language in the native locale of the learner (Cook, 2011). Richards and Rodgers (2001) emphasized that current issues in language teaching has been around for centuries and has remained unchanged. Throughout the centuries, the study of foreign l anguages has shifted importance from one language to the next. In a world where six out of ten individuals speak a language which is different from their mother tongue, speech two or more languages has become the norm rather than an exception. Five hundred years ago, Latin was the vainglorious language used for education, commerce, religion, and government, particularly in the Western World. During the 16th century, other languages rose to prominence such as French, Italian, and English. These languages eventually supplanted Latin as the language of choice for verbal and written communication (Richards and Rodgers, 2001). Though Latin was relegated as a subject of study in schools, it has become a model for assertion for foreign languages. Instruction was composed of grammar rules, declensions and conjugations, translation, and writing sample sentences. In addition, parallel bilingual texts and dialogues are utilized in teaching. For modern languages, the mode of instruction rema ined the akin in most aspects. Students are provided textbooks on abstract grammar rules, vocabulary lists, and sentences for translation. However, this approach was grounded on the grammatical system of the language, limiting its ability to facilitate genuine communication. This traditional approach to foreign language instruction was referred to as the grammar-translation method (Richards and Rodgers, 2001). In the United States, the grammar-translation method was known as the Prussian method, due to its German studious origins. This method has seven characteristics (1) the goal of foreign language study is grounded on mental discipline and intellectual development (2) reading and writing is prioritized over speaking or listening (3) vocabulary instruction is confined to reading bilingual word lists, dictionary study, and memorization (4) the sentence is the basic unit of teaching and put (5) accuracy is prioritized (6) grammar instruction is deductive in nature and (7) the sp eakers native language is utilized as the medium of instruction (Richards and Rodgers, 2001). The grammar-translation method was widely used for European and foreign language instruction until the 1940s. However, it has been subject to much criticism, mainly on the grounds that its approach to teaching foreign languages mostly involved pointless memorization of vague grammar rules and vocabulary, and translation of stilted or literary prose, much to the frustration of countless students. Mounting opposition to this approach led to the development of new methods of

Outline for Artist Research and Comparison Essay

Outline for Artist Research and Comparison - Essay lesson36-45). Besides Tomma, Daniel Buren is another painter whose deeds were successful in inspiring me for this paper. In particular, Daniel is a conceptual artist who represents the art movement of Abstract Minimalism, so he somehow relates with Tomma in some ways. Moreover, regarding his artistic style, he is more into sculptures and integration of art into historical buildings that is a noteworthy characteristic of this artist (Temkin, pp. 216-236). Brice Marden is the tertiary artist that found his place in this paper. He is another painter that represents the Abstract Art movement, and specifically, the Abstract Minimalism (Marden & Keller, pp. 23-49). Despite being an abstract painter, his works relate especially with the landscape and nature that is a unique and unusual attribute about an abstract painter. Lastly, Blinky Palermo was an abstract painter from Germany who dies in the year 1977. wholeness of the major reason s of choosing this painter was his integration of abstract art into fabric paintings and colorings that put him aside other artists from the Abstract Art movement. Although he was an abstract painter, but experts turn out related his works with Constructivism, as well as Modernist Art movement (Temkin, pp. 216-236).After analyzing different studies and works of the four painters, the final paper will be including investigation and scrutiny of two painters, Tomma Abts and Brice Marden. It is an observation that twain painters enjoy few similarities in their relationship, as well as some differences that distinguish them from each other. For instance, both represent the movement of Abstract Art that brings them under a single umbrella, and it will be easier to analyze their works from a single lens. Detailed remove of Tomma Abts (Hoptman & Hainley, pp. 22-27) has indicated that her works seem abstract in an ideal manner as none of her works seem to represent or deliver any miscell any of theme

Annotated Bibliography and Thesis Example | Topics and Well Written Essays - 500 words

And Thesis - Annotated Bibliography ExampleThe US government activity role in Vietnam was to nominate the Vietnam government with much needed military help in order to enable it overcomes the guerrilla leaders who wanted to advance the communist agenda. In addition, the government wanted to create a country that was viable and one that upheld the democratic views. However, I take the role of US in Vietnam was one of its foreign strategies to cement its dominance in other parts of the world.The Vietnam War was used by US to test its military strength and response of the Soviet Union on matters of national interest. However, after the eruption of war, the US government was unable to withdraw on time as the opposition groups in Vietnam responded vigorously. With the marine being unfamiliar with the local terrain, they suffered heavy casualties. Nevertheless, retreating from this war would have encouraged the Soviet that the US is weakening militarily, an aspect that would have creat ed more space for Soviet insurgence. I think the fear that the Soviet could gain ground in Vietnam made the United State intensify its military aid towards Vietnam.President John F. Kennedy believed that the US has a mandate of preventing the communist-led insurgencies from subverting and overthrowing the shaky new government of Vietnam. Therefore, it offered itself to help Vietnam establish its authority in the land through strengthening its financial and military position in the country. However, this did not auger well with the Diem who tried to seek help from communist countries in order to reduce US insurgence. This led to eruption of war that was sparked by ideological differences. Nevertheless, I think US was not well prepared to fight this war. Instead, its initial strategy is to play an outside role in stabilize the Vietnam government.The Role of US in Vietnam was to reduce the influence of the Soviet Union in the land. In

Potential Hardship that young adult encounter after aging out of Dissertation

Potential Hardship that young adult encounter after ripening out of surrogate cargon - Dissertation ExampleIt is evident from the culture that since the inception of foster care in the United States, over half a million children have been placed in these homes from the end of the year 2000. The authors take place to state that these numbers have been decreasing in the recent past with 423,773 children being in this care in the year 2009. This represents a 20% give in their numbers during that decade, and the number of African American children in this care accounts for 40% of the children, whereas Whites account for 20% of children under foster care. The remaining percentage of children in foster care is composed of children from the Hispanic community. Other reports by Krebs and Pitcoff indicate that most of the children who enter this care do so involuntarily. This occurs when the children encounter neglect from their guardians, and are bound to encounter many a(prenominal) ph ysical or psychosomatic problems. However, the placement of children in foster care could also be voluntary, and could occur when their guardians are unable(p) to cater for their needs. A survey carried out in the state of Missouri on 325 children to ascertain the differences that existed after foster care found out that their psychic abilities decreased by about 60% after a month of leaving this care. Many of the persons leaving foster care withdraw from taking medication for their mental problems out of their own consent. The mental abilities of the young people leaving the care centers decrease because of various circumstances. These circumstances include the absence of managers for controlling them, the aging out from the pediatric systems and shifts in decision-making as the child matures. Shifts in the care for the young people from foster homes to insurance companies who are responsible for covering the expenses incurred on their care is another cause of reduced mental abi lities, and this is because the children are no longer funded (Meltzer, 2003). The problem identified is that most states do not continue oblation foster care services for children who have left the foster homes (Stott, 2007). For this reason, governments are urged to continue providing Medicare through the Medicaid scheme, which guarantees medical attention for the vulnerable youth leaving foster care (Ward, Henderson and Pearson, 2003). There are several states in America, which offer the Medicaid option including Missouri, Michigan, Massachusetts, West Virginia and Minnesota among others (Stott, 2007). The inability of various foster care homes to account for many of the children who leave their homes arises from the fact that most are incarcerated, die or join the military and dropout of these systems (Meltzer, 2003). Reports by Ward, Henderson and Pearson (2003) in their book One Problem among Many medicate Use among Care Leavers in Transition to Independent Living indicate t hat many youths encounter problems in their access and use of medication. There is a origin in

Direct Marketing Essay Example | Topics and Well Written Essays - 3000 words

Direct Marketing - Essay ExampleThis stored data may include such information about the customer that ranges from demographic information, age, gender, profession, purchase history, and personal characteristic. A plethora of companies is drastically adopting this mode of take marketing to march on their products and services to customers. Some of the examples of such companies include banks and insurance companies as the leading entities on this head marketing business. According to Pearson (551), direct marketing has emerged as an consequential tool to both buyers and marketers. The current trend shows that direct marketing is slowly turning to be web-based, and presently the internet marketing accounts for a bigger dowery of direct marketing. Based on the figures that were published by the interactive advertising bureau of Canada (IAB), the internet is one of the leading modes of direct marketing in Canada. In total of percentage of how direct marketing is conducted, it is th ought that about 23% of advertisements direct to customers reach to customers on a weekly basis (Pearson 552). In fact, direct marketing is drastically turning out to be the major player of marketing in most sectors of business. According to information by the IAB, it is projected that by the year 2016, direct marketing will emerge to be the number one mode of business in the world. This paper will highlight the polar forms of direct marketing, and then highlight some of the ethical issues cited against this form of business. Then provide opponents of this form business. Finally, this paper will critically argue against these criticisms and show how direct marketing is ethical. Further, it will demonstrate it as a good practice that brings about more advantages to all parties involved.Direct marketing can take a myriad of forms. Direct mail marketing is one form of direct marketing that is used by both business-to-business and

Latin american and the global economic#1 Assignment

Latin american and the global economic1 - duty assignment ExampleDuring war, for instance, local wars, on that point are ordinarily major causalities to the population while the government, on the other hand, fights hard to contain the situation. To do so, there is usually increased spending on both the government part and the citizens on basic commodities. This creates an increased demand into the economy with less supply. Thus for an open economy, there would be an influx of goods from a foreign market Berman, Nicolas, Philippe and Thierry, 2012. This depart make the imports exceed exports hence creating unfavor commensurate counterweight of trade. As a result, there leave behind be current deficits that eventually will lower the apprise of the local currency.China has progressively growing technology and will be able to learn more units of television with time. More TV produced will make the sets to cheaper in the future. Production of vodka, on the other hand, will reduce significantly. Thus, china will eat a comparative advantage over Russia Berman, Nicolas, Philippe, and Thierry,2012. Thus, Russia will have to spend more bottles of vodka if they are to acquire a single television set since the balance of trade does not favor them.China will also export more TVs to Russia than the number of bottles of vodka to them. Thus, this will make Yuan be of more value than the Russian currency. Rubbles would depreciate since the country would need more of it if they were to acquire Yuan to import TVs.i when the fed lowers interest rate, commercial banks will be able to borrow more from the central bank. Thus, they will have excess credit to lend to the public. To attract more borrowers, they will have to charge low-interest rate. Thus, the interest rates will reduce in the market as a whole.Ii lowering the interest rate will increase the amount of money into the economy. This will result in increased spending by the population leading to increased demand in the economy.

Learning theories Essay Example | Topics and Well Written Essays - 250 words

Learning theories - Essay ExampleBehaviourism theory as mentioned are mostly dickens the classical and operant. Operant conditioning is associated with B. F Skinner while classical conditioning is associated with Pavlov. Cognitivism is associated with Chomsky while constructivism is associated with John Dewey among others (Taylor and MacKenney, 2008).The reflection will be based on the behaviourist theory by Ivan Pavlov. This theory examines learning through conditioning of children in the way of pairing the undesired with the desired. This would be very effective specially for a teacher who has a new class and would like them to follow a specific course of behaviour in learning. The new learning pattern of behaviour would be used in conjunction with the old behaviour of learning which did not seem to be yielding any positive results in the long run. Since there was the behaviour the students were used to and the results were negative and the new behaviour which the teacher wants t hem to learn which burns no response, the two learning behaviours should be paired in concert over a period of time in order to yield positive results. With time, the new behaviour being used alone will elicit positive results and at this juncture the old and non-productive behaviour will completely be

Descriptive Statistic paper Essay Example | Topics and Well Written Essays - 750 words

Descriptive Statistic paper - Essay ExampleFrom the above information collected the mainstay A represents high ATM usage while B represents debit entry card usage, the first data n high ATM usage has a mean value of 10.3 and the minimum amount is 2 and maximum amount of 20, the standard deviation is 18.45 and for this reason the data is negatively skewedThe above map shows negative skew for the high ATM usage, this states that more of the data observations lie on the lower visors of the data little data on the other pass on lies on the higher measure of the data.The data on debit card usage is also negatively skewed and this means that more of the data observations lies on the lower measures of the data, less data on the other hand lies on the higher measure of the data.The mean of high ATM usage is 10.3 showing that in that location are more individuals using ATM, the mean of debit card usage is 0.43 showing that less people use debit cards. The mean is a measure of central tendencies of the data and they give us the probability of expected turnout. Therefore from this measure it is clear that more people use ATM but less people use Debit cards.The standard deviation is a measure of dispersion from the mean, the higher the standard deviation then the higher is the dispersion from the mean, even so the lower the standard deviation then the lower is the standard deviation. In our case the ATM usage standard deviation is 18.45 and this is higher than the deviation of debit card usage which is 0.25.The commonwealth standard deviation is a measure of dispersion from the mean for the entire race, In this case the ATM usage population standard deviation is 18.14 and the population standard deviation for debit card usage is 0.25, the population standard deviation helps us to determine the validity of data analysis of the sample because a sample should be a representative of the entire population, therefore our sample is not biased and therefore represents t he entire population due to the low errors on central

Movie Analyses Essay Example | Topics and Well Written Essays - 2000 words

Movie Analyses - Essay ExampleThis reality shall be divulged upon, in light of movies such as Volver, A Separation, The White Ribbon, Tsotsi, Departures, Animal Kingdom and The Secret in their Eyes. ThesisAll movies ar derived from prevailing socioeconomic realities with the main intention of fostering emancipation, referee and equity, in lieu of comic relief, catharsis and entertainment. Question 4Of the s level(p) movies, Tsotsi has the most interesting setting. This is by virtue of the manner in which the cause and the photographic film crew have labored to use various elements of filmmaking to make the movie more persuasive. For instance, although South Africas Johannesburg is more urbane than any some other metropolis in Africa, yet the featuring of the neighboring sprawling and (in)famous Soweto slum makes the plot of the movie more plausible. Another instance which reinstates this sense of authenticity is the presentation of large social organization pipes which serve as Tsotsi and his gangs domicile. Otherwise, it would be out of order to speak of Tsotsis crime as taking place within Johannesburg (Hood, 2005).The author also uses special effect filmmaking strategies to make the setting very plausible and congruent with the plot. Specifically, lightning techniques have been used to this effect. In instances where Tsotsi and his gang carry night raids, faltering light is used, thereby making the audience believe that such criminal undertakings are nocturnal. Through the use of silhouettes, Tsotsi and his proteges are also densely shadowed, so that they are easily identified as malefactors. The failure to use proper lighting could have portrayed Tsotsis criminal exploits as taking place during daytime, and thereby painting Johannesburg as an insecure, crime-riddled city where crimes happen even during broad daylight. Lance Gewer and Gavin Hood as the director and cinematographer respectively showcase their dexterity and readiness in filmmaking by making the movie polyglot. The movie consists of languages such as English, Afrikaans, isiXhosa and isiZulu, and thereby rightly painting Johannesburg not only as a polyglot and also a cultural melting pot. Question 5 The concept of family In all the seven movies, the concept of family is not only ubiquitous, but also given a central thematic value. In the 2009 German film titled The White Ribbon, a family is depicted in Eichwald, northern Germany as the world is on the verge of World War I. Authored by Michael Haneke, the film portrays the family as morally hypocritical. On the facade, the society appears chaste by the virtue of a puritanical pastors emphasis on sexual asceticism. However, a thorough look at the society peels back this facade. The village doctor treats other children kindly but has a penchant for humiliating his housekeeper and is found in a compromising situation with his teenage daughter. The family is also presented as morally unstable, even in the person of th e baroness who confesses to her husband of being in love with another man. The larger family of human society is painted as unjust and giving itinerary to moral decay. Particularly, this is seen in the instance where the baron whimsically dismisses Eva from work, but retains and recommends a farmer whose son had rummaged the barons cabbage farm (Haneke, 2009). In Volver, the family is also depicted as one that is replete with sexual scandals and unresolved matters. Particularly, there is an instance where Paco tries to rape Paula, despite being Paulas father figure (Almadovar, 2006). In Tsotsi, the family is depicted as being characterized with a degree of inequality and

Answers QUESTION Research Paper Example | Topics and Well Written Essays - 750 words

Answers QUESTION - Research Paper ExampleIn qualification decision, bounded rationality was come to since vehicles are available from many locations, varied models and varied prices however, judgment of conviction and funds are limited thus bounded rationality assisted in making a decision to buy a vehicle. Bounded rationality is the idea in decision-making, where rationality of persons is not directly comparable to their knowledge. The intelligence limitations and limited time affect their decision making (Gigerenzer 13).The final decision is to purchase Midsize Station Wagons Toyota Prius v with 4 cyl, 1.8 L, Automatic (CVT), HEV, Regular (U.S Department of Energy 1-2). This is because it is affordable and among 2014 closely Fuel Efficient Cars. The decision is satisficing after making necessary research and choosing appropriate alternative regarding the new vehicle to purchase. Satisficing is a decision-making plan that aims for a suitable or sufficient consequence, rather tha n the most favorable solution (Weber 41). This is so since aiming for the most favorable solution may demand needless use of time, berth and resources.Files might be stored in Noncontiguous locations when the disk is new and has not been defragmented. A cross-file kept on disk can get fragmented that representation that it is kept on non-contiguous segments. Noncontiguous data access is a contact that functions on data that is not categorized inside memory, file, or both (Savage 85). One casing of contiguous information in memory and noncontiguous data in file is a submission that keeps a 2D assortment in a file, and then(prenominal) afterward needs to interpret the one portion from every piece into a contiguous memory safeguard. In order to maximize access when the file information is contiguous, a reminiscence function can buffer the access in order that data access is implemented in memory and on the button one file write/read demand is essential(Savage 85).. Contiguous

Film analysis Essay Example | Topics and Well Written Essays - 1000 words

Film analysis - Essay ExampleThis situation is thematically depicted in the 1992 film A Few Good Men chthonian the screenwriting of Aaron Sorkin and direction by Rob Reiner. Basically, A Few Good Men presents how the intertwined lives of military lawyers Lt. Daniel Danny Kaffee (Tom Cruise) and Lt. Commander JoAnne Galloway (Demi Moore) would be faced with dilemmatic crisis between the duty to abide by orders and the humanitarian responsibility of acting in righteousness to reveal the truth and save the innocent colleagues. In the story, two men of the U.S. Marines distinguished as Pfc. louden Downey and Lance Cpl. Harold Dawson are alleged to have committed murder on fellow Pfc. William capital of Chile at the Guantanamo Bay Naval Base. As Kaffee takes charge to back up the side of Downey and Dawson, during the course of investigation, he and Galloway are bound to learn of the code red issued by a high-ranking officer who powerfully commands the naval show at Guantanamo. Accordin g to Capt. Whitaker, A Marine corporal named Dawson illegally fires a round of his weapon over the fence line and into Cuban territory (Memorable) and Santiago is perceived the risk of becoming a whistleblower to the incident so rather than granting the requested transfer off the base, he is to be kept on Guantanamo ground for training under the supervision of Lt. Jonathan Kendrick (Kiefer Sutherland). Kaffee figures, nevertheless, that Col. Nathan R. Jessup (Jack Nicholson) orders Kendrick the code red via Downey and Dawson where Capt. Whitaker particularly confesses in evidence Pfc. William Santiago threatens to rat on Dawson to the Naval Investigative swear out -- Dawson, and another member of his squad Pfc. Louden Downey, go into Santiagos barracks room, tie him up, stuff a rag down his throat -- An hour later Santiagos dead -- The go to physician says the rag was treated with some kind of toxin (Memorable). To analyze, Kaffees role as a seemingly unscrupulous junior Navy lawy er cognize to have not at the time gained pertinent trial-on-court experience is utilized to the advantage of Jessup though it is not meant to be divulged as such due to the position that it only serves being a cover-up. Kaffee, in which case, is expected to understand this purpose and not ever question his disposition on transacting plea bargains which have been his expression line of task even with the assignment of defending the position of his clients who must be made to admit the sole fault of causing Santiagos death. At the expense of Downey and Dawson, hence, the court proceedings with foul play should be carried out in favor of Jessup who is apparently the principal villain of the story. Then the number point comes to Kaffee and Galloway as a challenge of whether to get by the typical rule of following instructions or protect the reputation of the two U.S. Marines from foul ruin. This time, the inexperienced lawyer is caught between two opposing decisions in which choos ing the right one would necessarily improve his unfulfilled character. In a conversation with his booster amplifier Capt. Ross, Kaffee expresses

Ethical Healthcare Issues Paper Essay Example | Topics and Well Written Essays - 1000 words

Ethical Healthc atomic number 18 Issues Paper - Essay ExampleThese factors always offspring ethical issues that question the ethical nature of the assignation method (Reiser, 2006). For instance, people are allocated variety meat just because they are wealthy and can pay for them. A medically poor psyche living far away from the donor may fail to receive the organ, which is given to a less needy mortal near the donor. Such ethical concerns clearly posit that there lacks an ethical approach for allocating transplant as some people are unfairly hard-boiled during the allocation process. In this regard, this paper evaluates the transplant allocation process using the four major ethical principles, including the principle of non- maleficence, justice, shore leave and beneficence. This determines the possibility of a more ethical way to allocate transplants. Autonomy The autonomy principle is highly employed in the healthcare sector. However, when it comes to determining the cri teria for the transplant allocation process, it has minimal use. In fact, Reiser (2006) highlights that to be fair and effective, the allocation process should not be guided by the autonomy principle. Autonomy means deliberate self-determination or self-rule. The autonomy principle allows a person to make the decisions that one perceives to be morally right without third party interference. Although it is the basis of individual moral values, the principle cannot be employed in the allocation process. This is because in some cases, those allocating transplants may develop sympathy-driven emotional bonds with transplant recipients, such as those who have waited for long and the very new-fashioned persons, including babies. If the principle of autonomy is applied by those allocating the organs, they are likely to act based on emotional pressure. Essentially, the allocators are more likely to allocate organs based on emotional bonds development rather than on any specific criteria or fairness. Hence, fairness or justice overrules autonomy in the allocation process to limit ethical issues in the allocation process. Beneficence Beneficence directs that the allocators do not harm, promote the recipients welfare and do good. Nevertheless, how is this possible in allocating transplants, which are scarce resource?. Ideally, as Jensen (2011) indicates, it is difficult to avoid doing harm, doing good and promoting the welfare of the recipients when allocating transplants. Notably, allocating a kidney to a child based on age or some other factors over an older woman who has stayed long in the delay list or any other factor involves doing good to one patient and harming the other. It may be argued that focusing on the medically needy is doing good, avoiding harm and promoting the welfare of the recipients. However, other factors, such as the probability of success and being on the waiting list for too long still show that the allocation process may not avoid doing harm or promote recipients welfare. Ideally, it may decease evident that a needy person with low or almost zero success chances has been allocated a transplant over a less needy person who with high success rates. In this case, when the transplant fails, it will do no good. In fact, it may cause harm because the less needy person may suffer unnecessarily because the transplant could have been successful on him or her. Categorically, although it is crucial to uphold the principle of beneficence in healthcare, it cannot help break an allocation process

Diversity And Discrimination In the Work Place, Can It Ever Be Essay

Diversity And Discrimination In the Work Place, Can It Ever Be Overcome - Essay ExampleTherefore, to overcome this variety, innovation management policies should pack a high focus on increasing awareness, sensitizing the staff and ensuring inclusive policies. Causes of Discrimination and Strategies to Overcome Awareness In the recent years, eliminating any discrimination due to diversity has been a topic that has received the attention of researchers and scholars. One of the main reasons because of which discrimination takes place in workplace is the lack of awareness that leads to unreactive and discriminatory behavior (Nishii and Wright, 2008). Hence, creating awareness should be one of the most important steps when it comes to diversity management. In addition, creating awareness does not mean having certain non-discriminatory policies at workplace, instead it means educating employees and making them understand how to acknowledge as well as accept the diversity that they woul d be experiencing. This is particularly crucial in a situation where the majority of employees belong to one particular group (age, gender, ethnic origin, sexual orientation and so on). In such a situation, discrimination underside even happen in the form of isolation (Nishii and Wright, 2008). For example, most brass sections have a policy of non-discrimination with regard to homosexuals, provided due to the stigma associated with homosexuality, it is possible that the individualistic is looked at in a different manner because of the sexual orientation. Therefore, both the Human Resources team as well as the management should work in tandem through formal sessions, online trainings and need-based individual sessions to improve awareness. Acknowledgement and Acceptance According to Green, Lopez, Wysocki... The paper stresses that with rising competition and challenges related to economic recession, it is necessary for the organization to ensure that any form of discrimination is eliminated because it can result in not just the loss of productivity, but it can likewise compromise the honest foundation of the organization. Across the world, the message of equality and acceptance is being propagated and hence, a good diversity management policy which is effectively implemented can supporter in overcoming the challenge of discrimination at workplace. The report makes a conclusion that , most organizations have a process called diversity training which aims at informing and educating the management as well as the staff about diversity and the advantages that a diverse workforce can provide to the organization. Additionally, some organizations have also implemented the policy of diversity audit. This audit is carried out through means such as surveys and personal interviews to understand if there are any surreptitious prejudices or discrimination that exists in the organization. A diversity audit can not only help in resolving any discrimination issues, but it can also provide information on how to improve the diversity management strategies from an employees perspective. The author declares that one of the major mistakes that organizations make with regard to diversity management is that they frame certain policies and implement it, but do not subject it to periodic review. This can be drawback because as trends related to diversity deviate the needs of diversity management also undergo a change. Hence, they should periodically review these policies to see if it suits their needs of the current set of employees that the organization has.

QSR Industry In India Essay Example for Free

QSR attention In India EssayExecutive Summary4India is witnessing rapid urbanization of small towns and growth of mid-sized cities. This along with rising population in key metros and laster disposable incomes is fuelling growth in either industry. 35% of Indias population will be in urban centres by 2020 totaling to 53 crores comp ared to the current urban population of 32 crores.Consumer merchandises are being driven by the countrys youth population. Be it college goers or the young workings class, exposure to the international environs and culture, has created a demand for world-class crops at affordable prices. This has lead to the rise of Quick Service Restaurants (QSRs) in India, the bettingest evolution atom in the eating out market. By 2012, there will be at least 2000 more QSR outlets across India.With QSR giants ilk Starbucks and Dunkin Donuts yet to despoil in the market, there is a lot to look forward to.5 perseverance Overview7% of the total restaurant m arket comprises of QSRs6The Indian fast food market is growing at an annualrate of 25-30 per cent, Foreign fast food chains areEstimated Size of the Indian RestaurantIndustryOrganizedEating OutMarket,Rs. 8600 Cr.Growth 20%(20%)aggressively increasing their presence in the country.The market is dominated by global labels correspondingMcDonalds, KFC and dominos specially in theorganized fast food segment. Growing tr give the axe ofUnorganizedMarket, Rs.34400 Cr.(80%)Growth 5-6%consumption of new cuisines and increasing brandawareness has led to the increase of global players.The new age Indian consumers fool also played aQSR MarketRs.3000 Crores7%significant role.Organized modern formats like malls, multiplexes andOrganized RestaurantMarket (Except QSRs)Rs.5600 Crores13%food courts have also become a favoured destination. largishr companies are aggrouping up with smallfranchisors to set-up their brand.QSRs started with big metros, scarcely are now buildingtheirpresenceinTier2c itieslikeUnorganized Restaurant MarketRs.34400 Crores80%Pune, Ahmedabad, Chandigarh and Bangalore.Sources www.nrai.org,, www.rncos.comTotalRestaurantIndustry Rs. 43000CroreMarket Segmentation7RestaurantIndustryRoad-side locationNo technical standardsNo accountingstandardizationUnorganizedFull-ServiceRestaurantsQSRsFine Dining postulateCasualDiningOrganizedHomeDeli genuinelyEat-inBars andLoungesAccounting TransparencyOrganized Supply ambitQuality ControlSourcing NormsMultiple Outlets rule by Global PlayersKiosks/CartsHighest growth segment.Maximum Footfall due to increasingtraffic at airports, railwaystations, malls, multiplexes andsupermarketsGrowth Drivers825% of population chuck out at least twicea month and spendsRs.150-Rs.500 / mealUrbanizationYouthSpendingExpanding shopping center Class2%11% purifylogisticsA younger and richer India is fuelling rapid growth in theeating-out segment29%AffuentUpper Middle Class300 million29.5 % or 88.5 million primaeval consumption areas2%5%Tota l population of GenNext (13-24 Age Group)Total population of GenNext living in urban areasHousehold dispersion By Annual Income1%Nuclearfamilies pith andMultiplexboomClothing accessories, aliment,Entertainment and durablesSpending PowerRs.3000-40000 per monthLower Middle Class86%64%Bottom of the pyramidUrban youth behaviour20102020Sources Marketing Whitebook 2011-12, sparing Times, MGISocially activeHangs out at java shopsand mallsPrefers to be seen at theright tushsExpresses ones identity with choice of brandsconsumedMaintaining Consistency in mathematical product and quality of service are the biggest challenges set about by QSRs9ChallengesDemand SideSupply SideHealth and hygieneconcerns among buyersMaintaining Quality ofServiceAcquiring primeval TalentBuilding a constituteeffective supply chainQSR customers arevery easy to lot to, moreoveralso very easy to lose topical anaestheticization of MenuManaging high frictionrate amongst junior take aim employeesEstablishing a supplychain in a new regionBeating localcompetitionStandardization ofproduct across outletsLow entry barriers observe multipleoutletsReducing service time efficient assemblylineTalentSupply cooking stoveMonitoring quality ofproducts procured fromthird partiesSWOT Analysis10STRENGTHOPPOTUNITIES Burgeoning middle class Risk-sharing in a franchise found model Abundance of twopenny-halfpenny labour inIndia Increase in malls andPositivemultiplexes Increasing youth spending UrbanizationWEAKNESSTHREATS Sourcing Talent nourishment Inflation Monitoring franchisees harvest imitation Maintaining quality standardsacross outlets Understanding Indian tastesInternal Factors Price Competition Dependency on third parties Local CompetitionExternal Factors banishUrban Youth Make Up The Prime Target Audience11ParticularsLow Cost in terms ofinitial investment aswell as operating costTarget Audience ProfileCategoryYoung Urban Professionals onthe moveLow Risk identifyFeatures ofa QSRTeenagersHigh I mpulse productsStudentsBest Retail LocationsMultiplex audienceCompetitive PricesShoppersTarget Audience BehaviourAge group16-35Hygiene perceptivity consciousLocationCities and townsSocial ClassMiddle and Upper MiddleClassLifecycleDependent and Pre-Family*Brand consciousWesternized cultureSeeking international standards settle down seekersExperimental* base on Sagacity Lifestyle Model12Working of a QSRBrand Image, Ambience and Overall Experience are of the essence(p)intangible factors for QSR customers13A QSR is meant to create instant interest in the instinct of the consumer. It has to haveIntangible parameters that makea QSR successfulMass conjureBrandA unique make outA characteristic ambienceA strong brand identityOne cannot find Ronald at whatsoever other burger joint exceptMcDonalds.The service, which is the only human touch, plays a big role in creating aunique experience. A lot of time and resources are spent on schooling the staff ,as they represent the brand. KFC em ployees are expected to live up to their 3 Fs to create to perfect environment Fun, Friendly and Familiar.In an effort to maintain the same experience across outlets, the service, interiors and plug-in items are standardized .ExperienceAmbienceQSR Formats and Locations14QSR FORMATSLOCATIONSMallsRestaurantsTourist hubs regimen Court CountersCorporate hubsKiosks/solid food CartsTake-away/DeliveryDrive-insShopping CentersMultiplexesAirports/ Railway StationsSetting up a Franchise Outlet15 sign Qualification Application Review Background and CreditCheck Assess training needs Signing of FranchiseDisclosure Document Verify Assets web site Registration Franchisor sendssite registration tobrand for approval Franchisee remitsfundsOperation PlanSite Exploration andSecuring Control Prospectivefranchisee makes anoperation plan whichis reviewed soundlyFranchise Onboarding Franchiseearranges forFinancing Hires a Team Franchisorprovides Supportand cultivation Builds Restaurant Supports in Grand Opening Determine SiteSelection Strategy chance upon focus areas Franchisor completesAction Plan for TradeArea Franchisee negotiatesfor the site and sendsletter of intentFranchisors Role after the launch On-site learning is provided for every procedure. The Franchisor has an approved vendor list fromwhere the ingredients can be sourced. They have an annual promotional and advertisingplan that they implement with the support of thefranchisees. Quality checks are conducted via ConsumerFeedback, provender SafetyAudits and Standard AuditsManaging Human Resources16AcquisitionWhen QSRs come to India, they find it difficult to get experienced talent forHuman Resource Tree atat a typical QSR outletstrategic positions. There are very few people with relevant experience, RestaurantManagerespecially in a global firm. Poaching employees from competitors would meanhuge incentives and salary raises. Thus a lot of companies hire people in the same function but from a different industry.First As st.ManagerSupport trainingThe franchisors offer support and training to the franchisees for effectivelyTraineeManagerrunning the small format franchise business. Training is conducted at 3 stages InductionOn-goingRefresherRetentionTrainee FloorManagerOut of 10000 emloyees, KFC has to replace 7000 employees each year. This means cost for fresh recruitments, training and relieving employees is very high. dominoes has increased salaries of store front employees by 20% and implemented an incentive plan in do to reduce attrition rate.TrainingSquadCrewMemberSecond Asst.ManagerMarketing Strategies17QSRs have to play on their strengths to create and communicate a brand promise.The brand promise can be anything from fast service to low prices to healthy food.Successful QSR chains have been able to take their brand promise very effectively to the masses.1 A large burger chain targeted the survey seeker community and created highest value for money as its brand promise.2 Indias largest piz za pie chain targeted the customers who wanted fast service at their doorsteps. It created the brand promise of assured fast delivery and communicated it with its 30 mins or its free campaigns3 A large chocolate shop chain wanted to position itself as not just a coffee shop but a place to hangout with friends and family. They marketed themselves with the tag line A lot can happen over coffee which clearly communicated that they wanted their customers to have a complete experience much beyond just coffee.Pricing Strategies18Its classical for QSRs to price their products carefully because of the stiff competition that they face.The schema is to price their products in such a way that the maximum number of customers can be retained and at the same time higher margins are abstracted from the customers who do not mind paying more for extra value. This is achieved byDIFFERENTIAL PRICINGPricing the base product aggressively and keeping highermargins on the side ordersThis strategy is f or the price conscious consumer who seesgreat value in the base product and can choose to not takethe side ordersAt the same time it allows the QSR to charge the customerfor whom price does not matter, much more through thehigh margin side ordersMost QSRs keep fighter brands in their menu to remaincompetitive.VALUE PRICINGValue combos allow the QSR to sell more no ofhigh margin products with the low margin baseproducts.Eg QSRs try to sell more French fries and cold throws through their value meals. pizza chains sellmore garlic bread and cold drinks through theirvalue mealsGrowth Strategies of QSRs19A large burger chain in India has the highest foot fall amongst all countries, but the lowest average bill. Growth in India is achieved based on volumes, hence every QSR is looking to expand its presence .A coffee trading company who supplies coffee beans, started a retail business of coffee shops all over India.ForwardIntegrationA casual restaurant chain diversified into food court stall s., thus entering the QSR market.Horizontal diversificationA coffee shop chain diversified its coffee shops business by establishing express outlets and coffee machines.ConcentricDiversificationA soft drink giant branched out to form a new company with pizza pie and heat Chicken chains in its umbrella. It sold off its stake, but is in a lifetime contract with the firmLateralDiversificationMenu Planning20Menu Selection is critical, especially when localizing in markets like India and chinaware where traditions, religion and local taste are cannot be ignored. Enlisted below are some of the important factorsSize of outletsTarget in terms ofdemographicsLocal taste preference QSRs do not keep the full menu at all outlets. Instead they imply only a few high volume products at outlets with space limitations like food courts and express kiosks Depending upon the age group they are targeting, QSRs have to adjust their menus. QSRs targeting older age groups have to include healthier and mo re traditional food items in their menus where as QSRs targeting the youth can have more experimental and/or fast food items. overlap adaptation according to customer preferences is really important for QSRs to succeed. world(prenominal) chains in India have to adjust their menus to include more vegetarian and spicy items. A Fried Chicken brand has the most extensive range of items in India amongst all its intercontinental outlets Most QSR giants avoid using beef and pork due to ethnic taboos.The 4 pronged approach to ensure standardization across all outlets 21Standardized aspects of every outletThere are 4 important factors that enable standardization for a restaurant with multiple outletsTrainingEquipmentEvery new employee has to go through a specific pre-designed training program for that level of employment.RecipesProcurementof ProductsThe same machines are used by all outlets for making thedishes. Standard recipes have to be followed by the chefs who receive thorough train ing for the same.QSRs have centralized approved vendors from where theyprocure and process raw materials. They also procure finished products like spices and condiments from the same vendor and distribute it.Case cogitation dominos India22609000+4003649000Jubilant viandsworks Ltd. operates the 364 dominoesinternational marketsoutlets in India, pursuant to a Master FranchiseAgreementInternational,whichoperate Dominos pizza delivery stores and theassociated trademarks in the operation of stores inIndia, Nepal, Bangladesh and Sri Lanka. The pizzamillion pizzas sold each yearemployees in IndiaDominosprovides them with the exclusive right to develop andoutlets worldwideoutlets in Indiawithstores in Sri Lanka are operated by their subfranchisee, DP Lanka.It is the largest Pizza chain in India, way ahead of itsimmediate competitor Pizza shack with 50% of marketshare in the Indian Pizza market and 70% market sharein the home delivery market.Source dominos.com, dominos.co.in, reuters.com Case Study Dominos India23ParticularsMarket share in the Indian Pizza market 50%Market share in the home delivery segment 70% gross sales Per sidereal day Per OutletRs.5660080% of their sales come from the Pizza segment, andEBIDTA margin (9M FY2011)18%the remaining is attributed to beverages and side items. Same Store Sales Growth (9M38.7%80% of sales come from home delivery and 20% from65%FY2011)Market ShareOTC sales.Sales Break-up culinary art-wise4%Sales Break-up Segment-wise20%16%PizzasHome DeliveryBeveragesOver-the-CounterOthers80%80%Source indiainfoline.com, dominos.co.inCritical Success Factors of Dominos India24Critical Success Factors1. Delivery-oriented model reduces cost2. Dominos has a vertically integrated supply chain. (as seen below) 3. Franchising modelSupply Chain of DominosregionalwarehouseRawMaterialSupplier(Approvedvendor)RegionalCentralizedFacilities forprocessing rawmaterial like dough 4 centres acrossIndiaRefrigeratedtrucks carrythe finisheditems to retail outletsRetail Outlets Items are watchfulbased on orders andsent to end consumer25Key Players ProfilesKey Player Profiles26 findCuisineParent Company/Master Franchisee seamLocationFormatsOutletsExpansionPlans in IndiaMcDonaldsBurgersHard Castle RestaurantsPvt. Ltd ground forcesPAN-IndiaDine-In, FoodCourts, Drive-in210To add 20-25outlets by 2013KFCFried ChickenDevyani InternationalLtd.USAPAN-IndiaDine-In, FoodCourts110500 outlets by2015ChickingFried ChickenMirah GroupUAESouth regulateDine-In14Bangs FriedChickenFried ChickenBangs IndiaIndiaSouth partition offDine-In, FoodCourts7100 outlets byFY2011Pizza HutPizzasDevyani InternationalLtd.USAPAN-IndiaDine-In171300+ outlets by2015DominosPizzasJubilant FoodworksUSAPAN-IndiaDine-In, Delivery ,Food Courts364To add 70outlets in 2011Papa JohnsPizzasOm Pizzas EatsUSAWest partitionDine-In25Pizza turning pointPizzasGlobal FranchiseArchitectsIndiaSouth governDine-In, Delivery50US PizzaPizzasUnited Restaurants Ltd.IndiaPAN-IndiaDine-In, Deliv ery77Smokin JoesPizzasSmokin Joes Pizza Pvt.Ltd.IndiaPAN-IndiaDine-In, Delivery52GarciasPizzasGarcias Famous PizzaIndiaWest ZoneDine-in, Delivery20To add 20outletsSlice of ItalyPizzasGreen House HestoftFoods Pvt. Ltd.IndiaNorth ZoneDine-In, Delivery16Key Player Profiles27NameCuisineParent Company/Master FranchiseeOriginLocationFormatsOutlets inIndiaExpansionPlans in IndiaBaristaCoffee ShopBarista CoffeeCompany Ltd.IndiaPAN-IndiaEspresso bars,High end cafes230Costa CoffeeCoffee ShopDevyaniInternational Ltd.EnglandPAN-IndiaCafes75300 outlets by2014CCDCoffee ShopAmalgamated BeanCoffee Trading Co.IndiaPAN-IndiaCafes, Mall Airport kiosks,Office outlets1090To add 200+_outlets by 2014Gloria JeansCoffee ShopCitymax HospitalityAustraliaMetrosCafes1540 outlets by2012Kents riotous FoodBurgersKents dissolute FoodIndiaNorth ZoneDine-In15SubwaySubmarineSandwichesSubway SystemsIndia Pvt. Ltd.USAPAN-IndiaDine-In, FoodCourts200250 outlets byend of 2011TacobellTex-MexYum RestaurantsUSABangaloreDin e-In3100 outlets by2015Falafel Veg.Hummus HouseLebaneseMirah GroupIndiaMumbaiDine-In,Kiosks8100 outlets by2011WimpyBurgersFamous Brands Ltd.UKDelhiDine-In3Yo chinawareAsianMoods HospitalityPvt. LtdDelhi,IndiaPAN-IndiaDine-In,Kiosks80+Key Player Profiles28NameCuisineParent Company/Master FranchiseeOriginLocationFormatsOutletsExpansionPlans in IndiaDosa PlazaSouth IndianPrem Sagar DosaPlaza Pvt. Ltd.Mumbai,IndiaPAN-IndiaDine-In, FoodCourt35JumbokingVadapavJumboking Foodspvt.ltd.Mumbai,IndiaWest ZoneExpress,Restaurant Takeaway43250 outlets by2011-12Kaati ZoneMughlai einsteinium West EthnicFoods Pvt. Ltd.Bangalore, IndiaSouth ZoneDine-In15Mast KalandarIndianSpring Leaf Retail Pvt.Ltd.Bangalore, IndiaSouth ZoneDine-In21NirulasMultiCuisineNirulas Corner HousePvt. Ltd.Delhi,IndiaNorth ZoneDine-In, Kiosks80+To add 50outlets by 2012Kailash ParbatMultiCuisineKailash ParbatRestaurants Pvt. Ltd.Mumbai,IndiaPAN-IndiaFood Court Stalls15+ComesumMultiCuisineRK GroupDelhi,IndiaPAN-IndiaDine-In, Del ivery11HaldiramsMultiCuisineHaldiram Snacks Pvt.Ltd.Delhi,IndiaNorth ZoneDine-In18Bikano Chat CafeMultiCuisineBikanervala FoodsPvt. Ltd.Delhi,IndiaNorth ZoneRestaurant,Institutional TuckShops, Food Cart68Sagar RatnaMultiCuisineSagar Ratna HotelsPvt. Ltd.Delhi,IndiaNorth ZoneDine-In, FoodCourt53Tibbs FrankieFrankieJ.Tibbs Co.Mumbai,IndiaWest ZoneKiosks20+Key Players Segmentation29Segmentation based on Size ofthe ChainLocal ChainJumbokingNational ChainInternationalChainSegmentation based onCuisinePizzasBurgers SandwichesCoffeeShopsIndianSpecialtyCuisineDominosMcDonaldsCCDComesumJumbokingPizza HutKFCBaristaSagar RatnaYoChinaPizza CornerWimpyCostaCoffeeKailashParbatTabobellPapa JohnsSubwayGloriaJeansMastKalandarFalafelPizza HutSmokin JoesKents Fast FoodKaati ZoneTibbsFrankieBaristaPizza CornerGarciasHaldiramsHaldiramsCaf Coffee DayPapa JohnsSlice of ItalyNirulasSagar RatnaTibbs FrankieTacobellUS PizzaBikano ChatCafeComesumMcDonaldsNirulasDosa PlazaKFCMast KalandarKailash ParbatSubwayKa ati ZoneYo ChinaWimpyGarciasSmokin JoesDominosFalafelsUS PizzaBangs FriedChickenBikano ChatCafCosta CoffeeKents Fast FoodGloria JeansGeographical Segmentation30PAN-India International CuisineMcDonalds*NORTH partition offNirulasHaldiramsBikano Chat CafSlice of ItalyKents Fast FoodSagar RatnaWimpyPAN-India CoffeeShopsGloria Jean*KFC*Costa Coffee*Subway*BaristaPizza Hut*Caf Coffee DayDominos*US PizzaSmokin JoesWEST ZONEPapa Johns*GarciasFalafelJumbo KingPAN-India Indian andSpecialty CuisineDosa PlazaComesum65% of Dominos revenues arecontributed by the top 7 citiesout of 70 cities it is present in.50% of their outlets are inMaharashtra, New Delhi andKarnatakaSOUTH ZONEPizza Corner*Chicking*Tacobell*Kaati ZoneBangs Fried ChickenMast Kalandar*International BrandsKailash ParbatYo ChinaTibbs FrankieKey Players Positioning31PAN-IndiaEthnicCuisineEthnicCuisinePAN-IndiaPizza HutDominosComesum*Dosa Plaza*Kailash Parbat*Yo China*Caf Coffee Day*Barista*Gloria JeansCosta CoffeeSagar Ratna*Haldi rams*Mast Kalandar*Jumbo king*Kaati Zone*Bikano Chat Caf*Nirulas*ZonalTacobellFalafelPizza CornerPapa JohnsUS Pizza*Smokin Joes*Slice of Italy*Garcias*McDonaldsKFCWimpySubway InternationalCuisineChickingBangs Fried Chicken*Kents Fast Food*Tibbs Frankie*InternationalCuisineZonal*Indian originated chainsDominos and Caf Coffee Day are the largest QSRs in India in terms of reach and number of outlets32No. Of Outlets v/s Geographical Spread ofPizza ChainsPizza ChainOutletsSpreadOriginIndian52PAN-IndiaIndian50South ZoneInternational25West ZoneInternational20West ZoneIndianSlice of Italy16North ZoneIndianChainOutletsCities1090120PAN-IndiaIndian36487PAN-IndiaInternationalMcDonalds21045PAN-IndiaInternationalPizza Hut17134PAN-IndiaInternationalBarista23030PAN-IndiaIndianSubwayNo. of OutletsPAN-IndiaDominos11577Caf CoffeeDayNo. of Cities65InternationalGarcias15PAN-IndiaPapa JohnsNo. Of Outlets v/s No. of Cities of top brands inIndia171Pizza Corner15InternationalSmokin Joes510Geographical Sprea dPAN-IndiaUS Pizza0364Pizza HutNo. of OutletsDominos20026PAN-IndiaInternationalKFC11021PAN-IndiaInternationalSpreadOrigin33Trends and Future ProspectsBig brands Small cities Small formats34LocationsLarge chainsexpanding to smallercitiesDomestic chainssetting up in bigcitiesFormatsCuisinesTechnologyExpress OutletsBasic street Foodsentering organizedmarket Vadapav, Ice GolaOnline orderingsystemsSmart Carts/KiosksRegional cuisinesKebab LucknowWale, MalwaneezIVR system forplacing order andmaking payment viaCredit CardKiosks have managed to attracthuge footfalls at sales points.Even big chains are nowcustomizing their outlets tosmaller models like expressand stand-insIntegration ofconcepts soMcdonalds servescoffee and CCDserves sandwichesMenu diversificationby introducingIndian flavours ChickenTandooriSub atSubwayInvestors are queuing up to get a big slice of the pie35With the number of QSRs growing at 30% per year, the industry is attracting investors interest, especially after the I PO of Jubilant Foodworks, the master franchise of Dominos Pizza in IndiaICICI Venture acquired 10% stake i.e. $55 cardinal in Devyani International who is the franchisee of KFC, Pizza Hut and Costa Coffee in IndiaAlso Mast Kalandar, a Bangalore-based QSR chain, secured a second round of investment from Helion Venture Partners, dance step Ventures and Salarpuria Group.Chinese cuisine QSR Yo China received funding of $5.5 Million from Matrix partnersAccel Partners invested in Bangalore-based fast food chain Kaati Zone.Source vccircle.comQSR giants Dunkin Donuts and Starbucks set to foray into the Indian market36Dunkin Donuts- Jubilant FoodWorks is to develop, sub-franchise, and operate more than 500 Dunkin Donuts restaurants throughout India over the next 15 eld. The first Dunkin Donuts locations are expected to open by early 2012. The Agreement marks the largest international store development commitment in Dunkin Donuts history.Starbucks Tata Coffee is to bring Starbucks , the w orlds largest coffee chain to India through a Joint VentureQuiznos The US-based subway restaurant chain has signed a master franchise agreement with Arjun Valluri for setting up outlets in Confederate India.Source www.dunkindonuts.com, www.trak.in, U.S. Franchise Trade Mission Participants Profile, April 10-15 2011Sources37Research firmsTechnopakIBEFMarketing Whitebook 2010-11, 2011-12Mckinsey Global Institutewww.rncos.comwww.nrai.orgCompany Websiteswww.yum.comwww.mcdonaldsindia.comwww.dominos.co.inOther websitesHospitalitybizindia.comIndiaretailing.comFranchiseindia.comNewspapersDeccan HeraldEconomic Times byplay StandardDNA38About DEssenceOur Services39DEssence Hospitality is Boutique counsel Consulting firm based in Mumbai which provides specialty consulting services for the entire spectrum of the hospitality industry with a special focus on hotel operators, builders andinvestorsFeasibility StudiesManagement Model ViabilityTechnical ViabilityEconomic and Financial Model Viabil ityMarket ViabilityBusiness Model ViabilityExit Strategy ViabilitySite Analysis We have vast experience in project supply site selection. In many cases it has been seen that planners architects normally look into a project from design and land-use perspectives. But we do detailed site and market analysis to determine the viability of the project from financial and investment standpoint.India Entry Strategy We help our clients to develop suitable market entry strategies through analyzing entry barriers (ease), geographical factors, incumbents resistance and routs to market.Management Contracts Branded operators have very stringent clauses in the contracts. To deal with them needs deep understanding of the domain and effects of each clause on the dough margins. DEssence Hospitality Services makes full use of its expertise in understanding the management contracts and negotiating it for best acceptable terms.Our Services40Key RecruitmentsDEssence Hospitality is dedicated to beco ming Indias leading executive search firm exclusively serving the Hospitality Industry. Our search team enables you to recruit for executive level management, divisional managers, general managers, culinary, finance, sales and marketing, food and beverage, engineeringprofessionals who will all, directly affect and drive the profitability of your organization AcquisitionsFrom our years of experience, we advise our clients on which assets to buy and when to buy and based on our recommendations they devise strategies for buying assets. We also provide assistance to our clients to develop assets disposal strategies in order to maximize project performanceBusiness Model and Business PlanWe assist our clients in the business planning process and then prepare a plan based on the available resources and their business objectives. Our Business Planning services include feasibility studies, business formation plans, strategic plans, new product plans, marketing and promotional plans,etc.Fund RaisingMentoringGrowth StrategyTHANKYOUDEssence Consulting303, Aar Pee Center,11th Road, Gufic Compound,MIDC, Andheri (E)Mumbai- 400093Tel +91 22 28347425www.dessencehospitality.com